NewsLab Founder Presenting Journalism Training at IBA Conference June 13 In Springfield

Posted June 6, 2019 by Bill Wheelhouse
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In recent years, the Illinois Broadcasters Association have been presenting some top notch journalism training at its annual conference.  This time around, Deborah Potter will be in Springfield for a $49 training session.    Here’s your opportunity for affordable hiGH-quality training.

Presented by Deborah Potter, founder of NewsLab

11 am    Restoring Trust in Journalism

For more than a decade, the public’s overall trust in the news media has been on the decline.  But now, there’s a partisan divide between those who trust and distrust the news.  Can we win back the doubters?  Doing good journalism won’t be enough.  Potter shares strategies that newsrooms and journalists can employ to retain and rebuild their credibility.

1:45 pm Mobile Journalism Toolkit

The device you have in your pocket at all times can do much more than send messages and post selfies.  Potter shares her essential apps for finding, saving and accessing information anywhere you go.

3:00 pm  Storytelling Strategies in a Digital World

Journalist today have to make information available when and where the audience wants it.  But sharing the same content on  multiple platforms doesn’t take advantage of each medium’s strengths.  Potter shows you how to tell better stories for each platform, from broadcast to online to mobile.

          All sessions and the Hall of Fame Luncheon are $49.